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Storage & Org Campaigns

Lead and executed cross-channel creative marketing (what is the content & main idea, where will it show up, what is the cadence) for the brand's first (and subsequent) storage & org campaigns. 

Service

Marketing & content planning, web & email wireframing, channel alignment & direction, storytelling, execution

Client

Bed Bath & Beyond

Years

2019, 2020, 2021 & 2022

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+275% online
demand

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And +29% net sales YoY. (2020)

Store, Print, Social Alignment

Cross-channel brand consistency. In later campaigns, I collaborated with brand ambassadors and content creators for social alignment.

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